Resumes
Resumes
![Bettina Eichel Photo 1 Bettina Eichel Photo 1](/img/not-found.png)
Bettina Eichel
View pageLocation:
48 Glen Lake Dr, Pacific Grove, CA 93950
Industry:
Market Research
Work:
Ry & Hammer Restaurant Group Jun 2016 - Jun 2017
Marketing Manager
Wells Fargo 2006 - 2014
Vice President, Marketing Research , Digital Channels Group
Bank of America 2001 - 2006
Vp, Marketing Research
Pcworld.com 1999 - 2001
Vp, Department Manager, Marketing Research
Gfk 1997 - 1999
Marketing Research Manager
Marketing Manager
Wells Fargo 2006 - 2014
Vice President, Marketing Research , Digital Channels Group
Bank of America 2001 - 2006
Vp, Marketing Research
Pcworld.com 1999 - 2001
Vp, Department Manager, Marketing Research
Gfk 1997 - 1999
Marketing Research Manager
Education:
Wellesley College 1975 - 1979
Bachelors, Bachelor of Arts, Psychology, Art History Williams College 1977 - 1978
Bachelors, Bachelor of Arts, Psychology, Art History Williams College 1977 - 1978
Skills:
Market Research
Segmentation
Product Development
Qualitative Research
Management
Advertising
Focus Groups
Marketing Research
Customer Insight
Competitive Analysis
Strategy
Analytics
Marketing
Data Analysis
Marketing Strategy
Quantitative Research
Segmentation
Product Development
Qualitative Research
Management
Advertising
Focus Groups
Marketing Research
Customer Insight
Competitive Analysis
Strategy
Analytics
Marketing
Data Analysis
Marketing Strategy
Quantitative Research